A great way of advertising or creating an awareness of your product or service is by using a plastic card. Nearly every one of us carries some sort of plastic card in our handbag or wallet. A plastic card is an ideal way of promoting a business to the public. Today more and more companies and businesses are using plastic cards for various reasons.
The several uses of plastic cards
Plastic cards have several numerous uses: They are used by companies and individuals as business cards. They are used as membership cards, VIP cards, loyalty cards, discount cards, gift cards by clubs, stores, hospital, clinics etc. They are used as key access or security cards in companies, factories, hotels and other facilities. They are used as luggage tags by travellers, as prepaid phone cards, as credit and debit cards and as photo ID cards in business and other undertakings.
The benefits of using plastic cards
There are several benefits for using plastic cards: A plastic business card can give you business a boost. They are very durable and will not get damaged or crushed easily like paper cards. They will not disintegrate if they come in contact with water. They can be made in various colors and can be printed with various attractive designs, or they could be made in the specific colors and printed with the designs and logos of a business. Plastic cards can be embossed with various details like numbers, names and contact, validity etc. They could also have a magnetic strip behind which stores various data. Plastic cards also make good identity cards as all details of the person including his photograph can either be imprinted on the card making it easy for security staff to check.
The various types of plastic cards
There are several varieties of plastic cards like embossed cards, frosted cards, die cut cards, metallic colored cards, smart cards, magnetic strip cards and more. Embossing a card can give it texture, as the information that is embossed on it stands out. This type of card is generally used as a credit card, debit card, membership card, loyalty card, gift card as well as a business card. Sometimes these cards could have a magnetic strip behind them that stores information and details about the card holder etc. Smart cards are generally used as an authentication and identification cards by phone, television, transport and health card companies. Frosted cards are transparent and make classy and sophisticated business cards. A plastic card can be given a metallic finish or be custom die cut to any shape to give it a unique look.